Exhibiting at a trade show provides a wealth of benefits for your business. From visibility to credibility, trade shows offer a powerful platform for meeting new customers, catching up with your existing clients, and developing and strengthening your brand. Exhibiting at an event is still one of the most cost-effective ways for your company to reach qualified audiences:
- Meet new customers and suppliers from all over the world
- Buyers come to see, feel, taste and experience what you have to offer, something they cannot do with a catalogue
- Exhibitions are crucial for visitors to learn about the products and services available to them.
- Trade shows provide an unprecedented level of access to important prospects - Expand your company’s customer base with highly targeted business leads
- You can reach more prospects in a three day period than your sales force can in three months
- Learn what’s working (and what isn't) – Showcase your new products and receive immediate invaluable feedback from your customers
- Meet existing and potential clients and engage face to face for the fastest way to build relationships
- Expand your own professional network.
Set yourself measurable objectives. Your objectives for the show should be specific and realistic. Let your customers know you will there. Use all opportunities in your day to day communication with potential and existing clients to promote your attendance, including at the bottom of letters and in your ‘sign-off’ on emails.
Make sure everyone on the stand has a means of tracking leads and recording important information about potential and existing clients. Remind staff to turn off mobile phones and not to eat on the stand.
Visit the Press Office to tell them what you are doing on your stand and as a company. Make sure your company literature is available in the Press Office.
The first step is to follow up your leads from the show. There are also many promotional opportunities available to you after the show itself. You could buy a mailing list of the show visitors from the show organisers and send them a letter with more information about your company and what you offer. Stands for the next event will typically be available on a first come-first served basis. If you want to exhibit at the next exhibition, visit the show sales office to book your space as quickly as possible to secure the best position.
We offer a wide selection of publicity, PR and marketing services and tools to our exhibitors and visitors including:
- PR support
- Website listings
- Dedicated emails
- Social Media Campaigns
- Posters in and around the venues
- Show Catalogues
Name/logo in all advertisements on print and visual media. Banner and link to the company's website on the fair's official website. Name/logo on all indoor and outdoor directional signs for the fair. Name/logo on brochures, banners, invitations and other printed materials for the fair. Two complete colour advertisements in the fair's official catalogue. Five VIP invitations for the company's senior managers. 250 fair invitations. Free participation to fair activities for the company's senior managers.
Name and logo on all advertisements on printed and visual press as "Supporter". Banner and link to the company's website on the fair's official website. Name/logo on all indoor and outdoor directional signs for the fair. Name/logo on brochures, banners, invitations and other printed materials for the fair. One complete colour advertisement in the fair's official catalogue. Five VIP invitations for the company's senior managers. 150 fair invitations. Free participation to fair activities for the company's senior managers.
Fair Name Sponsorship
Sponsor’s name on all exhibition advertisements, printed and visual channels
Layout Plan Sponsorship
Sponsor’s logo on the layout plan hung at various locations throughout the fair.
Sponsor’s name and logo advertised in the cafe-restaurant in the main hall with hanging banners etc.
Hall Name Sponsorship
Sponsor’s name promoted in individual halls opened during the fair.
Sponsor’s name and logo advertised on the carpet at the entrance part of the hall.
Name Badge Sponsorship
Sponsor’s logo on the badge card and ribbon handed out at the fair's entrance
Opening Cocktail Sponsorship
Sponsor’s name and logo hung in the venue and on marketing material for the opening cocktail area on the first day of the fair.
Registration Area Sponsorship
Sponsor name and logo at the fair entrance registration area
Printed Material Sponsor (Invitation, Banner, Brochure…)
Sponsor’s name and logo on fair invitations, banners and brochures.
CNR EXPO Website Sponsorship
Hall Indoor (Aisle) Direction Signs
Sponsor’s name and logo on all the aisle separation and directional signs used in each hall.
CNR Holding Official Fair Stands Company - Standart Fuar Servisleri A.Ş. All your exhibition stand requirements and equipment can be provided by Standart
For more information: standfit.com
CNR Holding Official Food and Beverages Company - Dünya Gıda Hizmetleri Ltd.Şti
Conference and hospitality catering – Food is an excellent tool to draw people to your stand, and we can deliver fresh exciting food straight to you. With more than 30 food service spots within CNR EXPO halls, Dünya Gıda provides a varied array of menu options from à la carte to fast-food and from coffee breaks to banquets for 2000 guests. Staff catering requirements can also be covered with cost-effective menus prepared by Dünya Gıda.
For more information: www.cnrdunyagida.com
CNR Holding Official Travel Agency - Ekspotur Turistik Hiz.Araç Kir.Otelcilik San.Ve Tic.A.Ş.
Expotour can assist you with all your transport needs including: Flight tickets, accommodation, visas and transfers.
For more information: expotour.com.tr
The only official and authorized Freight Forwarder is “DHL Global Forwarding A.S”. Only DHL is allowed to provide Crane, Forklift , Cherrypicker etc. on-site.
The Official Forwarder provides the following services:
- International and local transports
- Customs brokerage / Customs clearance Services
- On-site loading and unloading
- Warehousing and storage
To avoid potential delays during the exhibiton, exhibitors are requested to contact the official Freight Forwarder as soon as possible